Truecount: every month’s work, checked
Truecount is how we run every managed Google Ads account. Every month, 5 checks are run, and every result is checked against a rule written down in advance. The team approves every change before it is made, and you see the record.
Why every task has a written check
The monthly work on a Google Ads account is well defined: read the search terms, block the wasted ones, keep spend on plan, make sure bookings are being counted, and report what a new customer cost.
The question is how anyone knows it was done right without redoing it. Truecount answers that with a written pass rule for every task. A result that meets its rule passes. A result that does not is marked as a fail, which means a person looks at it before anything happens.
Nothing changes in your account without a person approving it. The team reads every result and proposes each change; no change is made to your campaigns, budgets or keywords until it is approved.
The 5 monthly checks
Search terms
Every search that took 5 or more clicks and produced no booking in the last 30 days has a recorded decision: keep it, block it, or ask.
Negative keywords
No proposed block stops a search you are paying to appear for. Each proposal is tested against every keyword in the account first.
Bids and budgets
Spend this month sits between 90% and 110% of the plan for the date, and no campaign that brings bookings is held back by its budget.
Tracking
Every booking is counted once, by a conversion that is recording. If tracking breaks, it shows up as a fail that week, not at the end of the quarter.
The monthly report
Every figure in your report matches your Google Ads account for the same dates, and the report states cost per booking and cost per new customer.
What you see
Your monthly report includes the Truecount record: each check, whether it passed or failed, and for every fail what was found and what was decided. The record is kept month after month, so you can see how the account is run, not just how it performed.
Truecount is part of every management tier. It is not an extra charge.
What Truecount is not
Not a promise of results
The checks show the work was done correctly. They do not guarantee what the market will do.
Not hands-off automation
A person reads the fails and approves every change. Your account stays in your name and you can remove our access at any time.
Not a Google product
Truecount is Vibe Studio Marketing’s own process. It is not affiliated with or endorsed by Google.
Book a free 20-minute account review
Or start with the free one-minute tracking check, which checks the tracking on your own website from the outside.Last updated 8 October 2026.